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Webflow CEO Linda Tong announced a major company restructuring and layoffs, stating the company is pivoting to focus on becoming an "agentic web marketing platform" for sophisticated teams that treat their websites as growth engines. The restructuring reflects Webflow's strategic shift away from serving simple website builders—a market now being disrupted by AI tools—to concentrate resources on depth and differentiation for enterprise and growth-stage companies that need dynamic experiences, experimentation, and integration with their marketing stack. Departing employees will receive 16 weeks of severance plus additional benefits.
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