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Between 1976 and 1991, British ice cream culture underwent a transformative period during which most iconic brands sold in British freezers today were invented, beginning with Wall's successful introduction of the packaged Cornetto cone. The innovation built on an Italian design that used a chocolate-coconut oil barrier in the cone and a specially formulated vegetable-fat emulsion ice cream that had Teflon-like properties, allowing it to withstand storage while maintaining the perfect melting quality. This golden age fundamentally changed how British consumers accessed ice cream, moving it from seaside huts and ice cream vans to convenient retail shops.
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