Apple announces significant price increases for MacBooks, iPads, more

Apple has announced significant price increases across most of its product lines, including MacBooks (up to $500 more), iPads (up to $200 more), and other devices, while keeping iPhone, Apple Watch, and AirPods prices unchanged. CEO Tim Cook attributed the increases to skyrocketing component costs—particularly memory and storage—that have become "unsustainable" to absorb internally, exacerbated by high demand for AI server memory depleting supply.